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The first ebook I ever saw (it was at the end of the 90s) was one of these “How To Make Money Online” schemes. It came with all the obligatory gratuitous images of bank notes, long sales letter including “social proof” of how Anne and Herbert became millionaires by following the “three step guide” and repeated oversized “buy now” buttons, not to mention a 3d-mockup of the “book”, which in fact was just a flat pdf.
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img:  Some rights reserved by kandinski

The first ebook I ever saw (it was at the end of the 90s) was one of these “How To Make Money Online” schemes. It came with all the obligatory gratuitous images of bank notes, long sales letter including “social proof” of how Anne and Herbert became millionaires by following the “three step guide” and repeated oversized “buy now” buttons, not to mention a 3d-mockup of the “book”, which in fact was just a flat pdf.

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img: AttributionShare Alike Some rights reserved by kandinski

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